Enjoying a pint at your local, or an evening of drinking and dancing in a nightclub is seemingly as much a part of the fabric of British society as queuing or supporting the national football team, as it is in many countries throughout the world. But while the majority of people are able to consume alcohol in moderation, in a proportion of the population alcohol use can develop into alcoholism, or alcohol dependence. Estimated to be worth just $86 million 2006, according to a new report* from independent market analyst Datamonitor, the alcohol dependence pharmaceutical market is set to grow to $304 million by 2016, driven by the launch of two pipeline opioid antagonists and the continued uptake of Alkermes and Cephalon’s injectable opioid antagonist Vivitrol (naltrexone). However, for substantial long-term success in drug treatment for alcohol dependence, a shift in disease perception is required.  Pipeline Insight: Substance Dependence - Part II: Alcohol

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Despite consumers making active attempts to eat healthier, the threat of obesity shows no sign of slowing down. Once confined to high income countries and households, obesity is now just as much of a problem as malnutrition in developing countries. In a new reporttitled ‘Obesity, Dieting, Exercise And The Future Of Food And Drink – Understanding consumer attitudes and behaviours’, independent market analyst Datamonitor explores the contradiction between attempts to eat healthier and rising obesity levels. “Ultimately, food choice is determined by sensory attributes such as taste and pleasure, and consumers will not sacrifice these attributes in favor of nutritional goodness”, comments consumer market analyst Michael Hughes. “Furthermore, changes in people’s lifestyles mean that they find it difficult to exercise on a daily basis. As a result, shoppers are consuming more ‘bad’ nutrients and are exercising less.”

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The beginning of the year is a time when many smokers strengthen their resolve to kick their habit, with 1.2 million estimated to have embarked on this journey this New Year’s Day in the UK alone(1). However, as smokers who have attempted and failed to quit will agree, will power by itself is often not sufficient and smoking cessation aids are often needed. Estimated to be worth just $213 million 2006**, according to a new report* from independent market analyst Datamonitor, the prescription nicotine dependence market is set to grow strongly at a compound annual growth rate (CAGR) of 16% to reach $4.6 billion by 2016**, driven by the launch of two promising pipeline nicotine vaccines and the continued uptake of Pfizer’s popular nicotine receptor agonist Chantix (The survey).

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This report takes stock of the current state of enterprise mobile voice and data services. By conducting a detailed analysis of the catalogue of business services marketed by eleven European operators in the five largest European countries, it picks out the underlying market trends in network strategy: 3G+, Wi-Fi, handsets, wVoIP… and range of services: segmentation, content, formats, billing modes… It then presents a number of indicators on the integration of mobile in business (take-up, consumption, budgets, planning, etc.). Lastly, the report offers a current and medium-term assessment of the enterprise mobile services markets (The report). (more…)